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tupera tupera


Husband and wife designer duo Tatsuya Kameyama (1976) and Atsuko Nakagawa (1978) launched the tupera tupera label in 2002. Tatsuya Kameyama studied in the Department of Painting at Musashino Art University and specialised in engraving. Atusko Nakagawa studied in the Department of Textile Design at the Tama Art University Faculty of Art and Design. Together they form a single creative entity and do not have specific roles in the creative process.

Working mostly with collage, though they also use other techniques, they always endeavour to come up with ideas that will provoke or surprise people. Their main sources of inspiration are everyday life, their own past experience, communication with others and living with children. As tupera tupera their work spans a range of areas that include illustration, picture books, handicrafts, workshops, stage arts, animation and domestic products. They both serve as art director of the programme Nozy's Idea Workshop, broadcast on NHK Educational Television.

They are best known for their humorous and artistic picture books, Ki Ga Zurari [A Row of Trees], Kao Notes [Make Faces Notebook], Yasai-San [Mr Vegetable] and Panda Sento [Swimming Pool Panda], which have won various awards. Their picture book Shirokuma No Pants [Polar Bear’s Underwear] won the Public Award at the 18th Japan Picture Book Awards and the kindergarten jury's Prix Du Livre Jeunesse Marseille 2014. tupera tupera books are published by several Japanese publishers and have been translated into various languages. The label frequently works in partnership with major brands such as Petit Bateau, Né-net, Afternoon Tea, Design T-shirt Store graniph and Bellemaison.

nijntjes appartement
The title of the tupera tupera Miffy statue is nijntjes appartement [Miffy’s Apartment]. ‘Miffy herself is perfect as she is, so we didn’t want to alter her in any way. When we studied the large Miffy statue, which was our starting point, it turned into Miffy’s apartment, which is loved throughout the world. We imagined lots of colourful characters gathered in the apartment. Different faces peer out through the windows and one can picture Miffy’s life in the apartment. We really enjoyed working on this project.’